The current sales approach for financial market products is still largely based on traditional, often manually and individually prepared sales presentations for each of your clients. Engaging the Sales staff in a time-consuming process accessing various disparate data sources from CRM to pricing systems ensuring data consistency and traceability. In-person meetings must then be manually prepared, and results tediously documented to ensure regulatory compliance and operational risk mitigation.
Simultaneously, margins for products are diminishing from lower demand, driven by a shift to simpler products and multi-bank platforms offering straight-through-processing capabilities.
Opportunity costs are occurring not only on the bank’s side but also on the client’s side, due to lack of information and missing product understanding, calling for a re-thinking how client interaction is handled going forward.
Find more details on how our Digital Client Interaction works
Our solution
Optimize your digital client communication with our state of the art digital client interaction solution. It offers banks the tools to increase revenues by increasing efficiency, traceability and reducing costs while fully adhering to regulatory and operational requirements.
Harmonization of sales material
Ability to ensure a homogeneous corporate design and content not only across different business units, but also across geographies and client channels.
Centralized Golden Source integrated into internal systems
Through the setup of a centralized Golden Source integrated into internal systems, avoid the need to manually entering client and prospect information into the sales process and reports.
Enrich client experience
Through personalized and interactive digital advisory process and digital presentations reflecting the client’s situation and goals. Engage your clients further with trade specific scenario analysis and explainer videos for increased understanding.
Reduce costs
Automation means reduction in meeting preparation times as well as post-meeting administrative costs allowing the sales team to focus on its core responsibility of client engagement and solutions provisions.
Document repository
The digital advisory process serves as a central document repository for all needed documentation (i.e. Termsheet, cost statements, Key Information Documents, etc.)
MiFID II compliant advisory
Ensure regulatory compliance through automated target market, product suitability checks, risk appetite verification and suitability report generation.
Analytics module
Track client’s usage, behavior and patterns in order to provide a more relevant sales approach and engaged clients.
Fully or partly automated process
Capability to use the processes together with your sales team and even fully automated advisory, increasing client interaction without the need to increase the sales force.
Our tools enable you to optimize your client communication
An enhanced user experience with digital product presentations
Transparency, verifiability and documentation concerning regulatory authorities
Presentation and comparison of various product proposals including ad-hoc pricing
Combining our out of the box solution with integration services into your CRM, pricing and sales tools offer MiFID II compliant sales and advisory processes reducing your time to market, efficiency while maintaining full control and regulatory compliance.
Digital Advisory Process
Digital customer interaction and consulting
Increases the quality and consistency of advice
Increases sales bandwith and customer coverage
Digital Product Presentation
Modern, interactive and individually designed customer experience
Increases the quality of advice
Simplifies the product explanation
Improves effectiveness
Improves market reputation of OTC derivatives
Digital Product Workflow
Automated and improved consulting process
Embedded regulatory and compliance control
Reduces operational risks
Increases efficiency, in order to increase number of advices
Use Cases
Digital product presentations as a means for educational purposes and sparking client interest
Digital advisory process fully encapsulating regulatory requirements
Self-advise process for clients to engage autonomously
Fully digital process integrating internal systems to streamline Sales processes
Benefits vs. Traditional Sales Approach
Switching to a digital advisory process has benefits for you on all the different stages of the sales process
Traditional Approach
Prepare sales pitches individually
Successive individual appointments
Post processing of advice sessions
Individual initiatives
Digital Approach
Adapt proposal and presentation in live client conversations
Giving a more interactive and engaging experience
Scalable digital sales
Digital tools to support sales (hybrid)
Fully automated robo-advice
Automatic creation of suitability report and all other required documents
Central management & storage of
Client data
Transaction history
New sales initiatives are rolled out centrally & adapted to the respective customer situation
Benefits
Reduced operational risk & burden
Consistent & appropriate client outreach
Driving continual improvement in client meetings
Streamlined and automated client interaction process
Increase number of advisory sessions per sale